Frye Art Museum 2021 Annual Report
I designed and created the 2021 Annual Report for Seattle’s Frye Art Museum
My Roles
Graphic Design
Timeline
November
– December 2022
Adobe Indesign
Adobe Photoshop
Tools
Team
Solo Project
The Task
Design the 2021 Frye Art Museum Annual Report using the museum’s style guide
I designed and created the 2021 Annual Report for the Frye Art Museum using their previously created style guide as a rubric for my design decisions. I was given the images and copy as content for the report, but generated the entirety of the report design on my own.
Excerpts from the manual
Annual Achievements
Financial Reporting
Program Highlights
Lessons Learned
This project familiarized me with working within the framework of a company’s visual identity guidelines. I was able to use the style guide for the Frye Art Museum (created by Polymode Studio) to inform my design decisions.
This allowed me to maintain brand coherency while still allowing me to make some of my own creative interpretations on how to implement the Frye’s brand presentation.